Exam Code: Marketing-Cloud-Intelligence
Exam Name: Marketing Cloud Intelligence Accredited Professional Exam
Certification Provider: Salesforce
Corresponding Certification: Accredited Professional Certification

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Updated: Aug 06, 2026

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Salesforce Marketing-Cloud-Intelligence Exam Overview:

Certification Vendor:	Salesforce
Exam Name:	Marketing Cloud Intelligence Accredited Professional Exam
Exam Number:	AP-215
Exam Price:	USD 150
Exam Duration:	90 minutes
Exam Format:	Multiple Choice, Scenario-based questions
Passing Score:	60%
Available Languages:	English
Real Exam Qty:	45
Recommended Training:	Marketing Cloud Intelligence Curriculum (Salesforce Trailhead)
Exam Registration:	Salesforce Certification Registration
Sample Questions:	Salesforce Marketing-Cloud-Intelligence Sample Questions
Exam Way:	Online proctored (Kryterion / Webassessor or Pearson VUE depending on region)
Pre Condition:	Recommended hands-on experience with Salesforce Marketing Cloud Intelligence implementation and data analysis concepts.
Official Syllabus URL:	https://trailhead.salesforce.com/credentials/accreditedprofessionaloverview

Salesforce Marketing-Cloud-Intelligence Exam Syllabus Topics:

Topic	Details
Topic 1	Overarching Entities: Salesforce marketing professionals will deepen their understanding of overarching entities, their use cases, and application, crucial for strategic data organization and analysis.
Topic 2	Mapping: Marketing professionals will focus on Marketing Cloud Intelligence ingestion capabilities, assessing knowledge of data mapping processes and outcomes critical to efficient data organization.
Topic 3	QA Ability: This section focuses on common QA steps for various scenarios, enabling Salesforce marketing professionals to ensure data quality and platform performance.
Topic 4	Design Feasibility: This area evaluates the ability to identify valid and invalid solutions from solution design diagrams, ensuring effective and scalable platform designs.
Topic 5	General Functionalities: In this topic, Salesforce marketing professionals will explore core functionalities of Marketing Cloud Intelligence. It measures understanding of platform features critical to data-driven marketing strategies and insights.
Topic 6	Harmonization Best Practices: Salesforce marketing professionals will analyze harmonization methods, properties, and their advantages and disadvantages, enhancing skills for optimizing data consistency across platforms.
Topic 7	Calculated Dimensions & Measurements: This section measures skills in using calculated objects, recognizing aggregation types, and employing these tools for tailored marketing analytics.
Topic 8	Vlookup: This section evaluates proficiency of marketing professionals in Vlookup statements and their properties, ensuring accurate data referencing and streamlined data manipulation for marketing intelligence tasks.

Reference: https://trailheadacademy.salesforce.com/certificate/exam-mc-intelligence-ap---AP-215

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